Hot Button Marketing to Close the Deal

Do you know your prospects' hot button to push

to close the deal? Mine is fudge brownies.

While not sponsoring the 'sale' portion of the following link we do share the value of Hot Button techniques to build your business, http://www.businessknowhow.com/marketing/hot-button-marketing.htm.

JNL Creative Tours LLC are engagement experts who helps your business stand out as a valued service instead of simply a negotiable commodity, through creative tour events. #jnlct

Don't get sucked in by a fake BBQ joint.

Summer travel to different locations often includes visiting new restaurants. Summer, gotta have have BBQ, right? 

Maximize your summer fun by not being fooled by fake BBQ joints. Here is how to spot them.

7 ways to spot a fake bbq spot

Good marketing. To stand out, is it mostly about features or benefits.

I've read that good marketing is designed to elicit an action from your audience. Anything less is simply informing.

A quote I heard several years ago is, 'Features will cause buyers to Think, and Benefits will cause thinkers to Buy'. I still find its advice timely. Its meaning and value may not immediately obvious so I'll provide a few examples.

The Difference between Just a Good Event & a Great Event

What Makes the Difference between Just a Good Event & a Great Event?

The challenge of any event can be several-fold. Your organization wants maximal attendance and the sense that your guests will strongly respond to the events' purpose. Also, your group looks forward to the positive publicity that leads to a successful event the following year.

JNL Creative Tours' events are designed to help your organization meet these objectives:

Event Uniqueness = Memorable Event

A successful event is partly measured by how many of your guests are still talking about the event (hopefully favorably) long after its over. Better yet, they look forward to your next event with a guest in-hand. The focus is, 'what will best engage your guests.'

You want your guests to leave your event as contributors and disciples of your organization's mission. To provide ongoing contributions and new members to your organization.