The Difference between Just a Good Event & a Great Event

What Makes the Difference between Just a Good Event & a Great Event?

The challenge of any event can be several-fold. Your organization wants maximal attendance and the sense that your guests will strongly respond to the events' purpose. Also, your group looks forward to the positive publicity that leads to a successful event the following year.

JNL Creative Tours' events are designed to help your organization meet these objectives:

• Pre Planning is essential, know what you have to do, then DO IT
• A clear purpose and understanding of what you want to achieve
• Ensuring your event participants experience starts way before they even step through
  the ‘event’ door
• Ensuring all your website, marketing literature is available & clearly outlines what the
  event is about and informs participants of the BENEFITS
• Providing value added content both before and after the event
• Making everyone feel welcome and included throughout the whole event
• Knowing who your target audience are and what they need and want
• Listening to what your customers ...ask them before your event starts what they want
  to see, hear and do
• Make your event interactive and really involve your customers
• YOU the event organiser will make an event great, interact with your delegates, spend
  time with them and get to know them
• Address problems as soon as they a rise and offer solutions
• Make the organization seamless, it needs to be slick and efficient
• Stick to the agenda ... this is what people are expecting and have based their travel
  plans around
• Ensure you have the correct audience in attendance
• Considering the smallest of details ~ a great event is all in the detail
• Give participants something to remember your event by i.e. a free gift, certificate of
  attendance etc
• Make sure your participants walk away feeling like they are important to you and your
  company 
  
  
  Visit www.jnlcreativetours.com for more information.. Source is, http://www.futurehorizons.com/assets/what_makes_the_difference_between_a_good.pdf